May 14th, 2007 by admin 6,024 Views
The 4 major factors that should be considered to calculate the price of a link on a certain website are PageRank, traffic, niche of your website and link position. Some points have to be cleared before I’m going to explain how these 4 factors influence the price of a link:
- websites with high traffic and low PageRank prefer to buy links on high PageRank sites
- websites with low traffic and high PageRank prefer to buy links from high traffic sites
- websites with high PageRank and high traffic usually don’t buy links or buy expensive ones on other high traffic and high PageRank websites
- websites with low PageRank and low traffic prefer PageRank to traffic, so they will look for high PageRank sites
- websites that buy links to increase PageRank usually are not interested in the position of the link
- websites that buy links for traffic give much importance to the position of the link
Many webmasters use only PageRank to determine the price of a link. The higher the PageRank, the higher the price of a link. Usually people that sell links for PageRank can start doing this if they reach PR4 or more. PR0,PR1,PR2 and PR3 links are very hard to sell if you don’t recieve a lot of traffic and your links are not placed in a good position.
Here is price list based ONLY on PageRank of links and on some research I did in the link sale section of Digitalpoint:
- PR4: 6-10$/month
- PR5: 10-20$/month
- PR6: 20-40$/month
- PR7: 50-150$/month
- PR8: 150$-250$/month
I can’t say much about PR9 and PR10 links because only a few webmaster have sites with such a high PR and are selling links on those sites.
Traffic
Traffic will increase the price of a link only for “real webmasters” that are not only looking for PageRank. If you are trying to sell a link on a PR3 website that recieves maybe 1000 uniques a day to one of those webmasters that are only interested in PageRank, than you won’t make any money. On the other side, if you have a high PageRank and you find those webmasters only interested in PageRank, than you will be able to earn a lot even if your site does not recieve any traffic (examples are Wordcloud sites and most of the Bid Directories).
Link Position
Link postion is another point only real webmasters will consider. The best position of your website to sell links at is the upper left corner (see www.linkrain.com as example). Other good positions are the upper right corner and the upper center of the page. Make sure that people don’t have to scroll down the page to see the links or you won’t be able to get some good money out of them.
Niche
Some websites are much more difficult to promote than others. If you have a website that belongs to a very small niche and you find some buyers for your links, you will be able to charge much more than a website belonging to a big niche with the same traffic and PageRank.
Now, by taking in consideration all these points, a PR4 link could be worth even 30-40$ a month if placed in a good and visible position on a website with good traffic and belonging to a small niche.
If you can’t decide for how much you want to sell links on your website, there are even some link price calculators:
WebConfs Link price calculator that suggests me to sell links on www.linkrain.com for 29$/month
Text-Link-Ads link price calculator would sell my links for 24$/month
Seochat link price calculator would sell them each for 30$/month
Even if I start to recieve very good traffic and have a PageRank of 5, I sell links cheaper than these tools suggest me to sell them…and it’s not easy to sell them at my price ;)


This is very interesting to know. I have seen from some tools that my site will go up a lot in page rank, but I am suffering from a lack of traffic from keywords or not solid enough links. Hopefully I will be able to build a lot more traffic here shortly so that I can monetize a lot better.
What about link with PR0
?
If you don’t have PR, than your link price will be based on Traffic of your website, position of the link and finally niche of your website.
Traffic is a good point! But buying link just because they have PR does not make sense for me. I am sure that search engines have algorithms to detect unrelated sites and decrease the value of links from unrelated site. I am not expert at these things, I may be wrong and I may be right
You are actually right by saying that search engines use algorithms to detect unrelated websites and they will also decrease the value of the links. But even if the value is decreased, the links still have some value. I’m actually focusing on both, traffic and PageRank…traffic commands the internet and PageRank commands the link sale market.
Hi,
Its a great website you got! Very good articles!
How many hits do you get?
- William
Hi William, thanks for the positive feedback
Check my Alexa ranking and guess what my traffic is
Andreas, I think you’re selling yourself short! Our network (linkworth.com) is as big as text-link-ads and while they’re known more for the high dollar ads, we’ve always been known for the more competitive priced network. We try to keep it competitive and it helps those who buy LinkAds. I plugged www.linkrain.com into our LinkQuote tool and it says you should be getting $50-$60 per month for a link on your site.
The pricing tools you list … TLA is a great tool. Probably my favorite beside our own. Seochat is all over the map. Some seem priced well and others seem too high or too low. The webcons tools is not working. Our tool actually takes the stats we pull on your site and compare it to sites priced in our network, so the price we give is based on prices people are actually paying to be on sites equal to your own. Of course, no tool will ever be perfect.
The Link Quote Tools is not working for me…but the LinkRank tool worked for me and I like it lot.
Regarding Text-Link-ads, I’m using them since 3 months now and they never sent me even 1 “link customer”. I think I will give your network a try today and see how it goes
Have you tried using the iwebtool link price calculator??
http://www.iwebtool.com/link_price?url=www.linkrain.com
Never tried it. Thanks for the tip
I think we should give money for pr6 and upper pr. You can find pr4-pr5 links everywhere.
I didn’t use iwebtool for this thank you ben[07]
thanks for the tips, some good links thanks again
I had a PR0 site, very new, and then got a link from a PR10 and within a few days, my PR went up to 3. Not bad. Let’s see how much higher it will go.
The idea that there are no PR10 sites out there is a myth. There are quite a few, probably in the hundreds, possibly low thousands.